Was $290,000 Mesa Water PR Fee Worth It? Looking Back to May 2013
Amidst criticism in the press, the Mesa Water District‘s elaborate public relations program, along with its “branding” effort in particular, seems to have backfired ...
Bad Branding: Mesa Water District’s Marketing Scheme Backfires: Looking Back to 2013
Lately, the people who act like they own the Mesa Water District, namely its five-member board of directors, general manager, and communications manager, have been...
Mesa Water Vanity Leads to Questionable Consulting Fees: Looking Back to 2013
Mesa Water spent hundreds, if not thousands of dollars preparing its general manager and communications manager for a thirty minute interview with this reporter and...